Panasonic

Panasonic nanoe™ X

Challenge

Nanoe-X technology still new for target audience
Sensitive issue and social media policies about Covid-19

Strategy

As Covid-19 round 2 in Thailand, the situation was more relax than round 1. People went to hang out and could make fun, then we decided to using fun and relaxing concept on the movie and artworks. Otherwise, using influencers in different characters to review product in the different ways to create credibility.

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Art Work Showcases